01
Rapid Fire
Personality on a timer. Splitting the bill, gifts on a first date, the cost of an 'affordable' night out.
e.g. Presented by Rocket Money
A new seriesFrom the creator of Salary Transparent Street
Date
your
Wage
Three singles. One earns less. One earns the same. One earns more.The choice comes before the reveal.
Hosted by Hannah Williams
Salary: classified
Love is Blind × Social Media$Date Your Wage•The Reveal Comes Last$Income · Attraction · Honesty•Dating + Money = Always Trending$
Love is Blind × Social Media$Date Your Wage•The Reveal Comes Last$Income · Attraction · Honesty•Dating + Money = Always Trending$
3M+
Followers across social media channels
5×
Emmy-winning studio partner
2
Formats, long and short
1
Number you don't know yet
§ 01 / Concept
A dating experiment about money.
Each contestant meets three singles. Through games, challenges and conversation they learn each other's personalities, values, and lifestyles, then choose a partner.
Only after the choice is made do we reveal what each one actually earns.
It's a curiosity-driven, socially relevant show that blends humor and honesty with the quiet tension of income. The thing dating apps never show you.
§ 02 / Format
Three rounds. One reveal.
~22 min long-form
6 to 8 short-form clips / week
6 to 8 short-form clips / week
02
Two Truths, One Lie
Show & tell. Receipts, lifestyles, the small confessions money usually hides.
e.g. Presented by CashApp
03
Trivia & Elimination
Which of these three… One eliminated. Two left standing. Suspense for the salary reveal.
e.g. Presented by OkCupid
Curiosity hook
Viewers don't know what the contestants make either. Everyone is invested in the final number.
Social relevance
Dating and money is always trending. Love Is Blind, Love Island, the appetite is proven.
Repeatable format
One long-form drop weekly plus a daily short-form drip cycle that rebuilds suspense every day.
Partnership-native
Round sponsorships, end-of-episode dates, dating-app integrations. Built into the format.
§ 04 / Behind it
A creator with reach.
A studio with hardware.
3M+
Followers turning pay transparency into pop culture
Host & Creator
Hannah Williams
Founder of Salary Transparent Street. 3M+ followers across channels, the publication that turned pay transparency into pop culture.
Studio Partner
The Destination Channel
5x Emmy-winning production company handling story, production, and post. Bringing broadcast craft to a creator-native format.
thedestinationchannel.com →
Five Emmy Awards
NATAS